It is generally
believed that custom picture framing is very expensive. And if you take your
framing to an art gallery, the cost can be very high. Galleries usually have
significant overhead and although the custom framing aspect of their business
is merely a service provided by the gallery, it usually serves to cover much of
their day-to-day expense.
There are
supermarket-style craft and hobby stores which offer custom framing. They are
generally expensive, but offer half-price sales with astonishing frequency to
give the illusion of being lower priced. Even with the so-called 50% discounts,
the price of custom framing is still quite high at those stores.
At The Big Picture,
we offer quality custom framing at a sensible price, meaning we provide
outstanding value because you pay less than just about
anywhere else, even when there is a half-price sale.